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BlueCross Issues National Walk @ Lunch Day Challenge to S.C. Employers

March 12, 2012

Columbia, S.C. – BlueCross BlueShield of South Carolina is challenging other South Carolina companies to follow its lead and hold lunchtime walks for their employees on National Walk @ Lunch Day®, which is set for Wednesday, April 25, 2012.
Employers and schools nationwide mark the day by asking their employees and students to wear comfortable shoes and take part in a 30-minute lunchtime walk. For many, walking during lunch will become part of a healthier daily routine. The walks are scheduled for the lunch hour so workers can fit exercise into their busy schedules.
Blue Cross and Blue Shield companies created National Walk @ Lunch Day six years ago as part of their efforts to promote personal health and decrease the costs of health care for employers and employees. The U.S. Department of Health and Human Services estimates the cost to treat illness and chronic disease caused by inactive lifestyles is nearly $1,000 per year for every family in America.
“Just 30 minutes of walking or other moderate exercise several times per week can have significant health benefits,” said Dr. Laura Long, BlueCross’ vice president of clinical innovation and population health. “Walking is a fun, safe and effective way to get regular exercise. Even the busiest employees can take a few minutes during their lunch hour to benefit their health.”
S.C. BlueCross will hold walks for its employees, and will provide free planning guides and print-ready files for banners, fliers and other promotional materials to help any South Carolina company organize a workplace walk. To obtain the materials, call Glenn Niemiec at 803-264-4612.
For those who live or work near the downtown areas of Columbia, Charleston, Greenville or Spartanburg, BlueCross will hold its annual National Walk @ Lunch Day community walks from 11 a.m. until 2 p.m. April 25. The events, which are free of charge and open to the public, will include walking courses, health and fitness information and giveaways. Locations are the Statehouse in Columbia, Marion Square in Charleston, Falls Park in Greenville, and Morgan Square in Spartanburg. 

About BlueCross

Headquartered in Columbia, S.C., and operating in South Carolina for more than 65 years, BlueCross BlueShield of South Carolina is an independent licensee of the Blue Cross and Blue Shield Association. The only South Carolina-owned and operated health insurance carrier, BlueCross BlueShield of South Carolina comprises 47 companies involved in health insurance services, the U.S. DoD health program and Medicare contracts, other insurance and employee benefits services, and a philanthropic foundation that funds programs to improve health care and access to health care for South Carolinians.

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